Flora the Shop has moved to 9 Dillon Avenue in Holyoke!

Flora is Poppin'

with a new location, new finds and new artisans that are sure to bring a smile this spring!

Not sure what to say?

Flora! that sentiment…

Sweet Nibbles to go with your Flora!

Find more YUM in Food & Gourmet »

Get stuck on Stickers!

See more fun stuff like this»

Your best friend is gonna Dig These

Your pets won’t be able to resist this really cool things!

See more unique gifts for pets »

You had me at ALOE…
We promise! These succulents are cozier than they let on…

Find more cozy in Flora! For the Home »

wear your garden well

See more jewelry including earrings and more in Accessories »

These will keep you smelling like a flower

See more scents in Beauty, Health & Wellness »

safe at home, safe outside

Stylish masks, accessories & hand sanitizers to keep you safe, soft & stylish

See more stay safe products in Beauty, Health & Wellness »

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Perhaps you just want to keep Flora! on your radar... we can't promise Bridget won't send out the occasional puppy updates, but REALLY.. why would you want us to?

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What People Really Think

"This is just the cutest little hideaway store... I was so surprised by the warm welcome and eclectic mix of gifts."

Casey Pesko – Northampton, MA

“I just love it when I find great local art in the most unsuspecting places!"

Kelly Harris – Salem, MA